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S.E.O. or Search Engine Optimization

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What is SEO:

Search Engine Optimization

S.E.O. which is also referred to as Search Engine Optimization is a term which is widely used in the Digital Marketing world.

When we optimize our website or webpage so that it can be easily searchable or discoverable in any type of Search Engine ( e.g: Google, Bing).  The process of optimization is called SEO or Search Engine Optimization.

In an easy word, we can say that the process of promoting our online content or webpage on the internet.

We optimize our website in a way so that it can be easily discoverable in the Search Engine through our relevant decided keywords.

The process of Optimization:

S.E.O. is widely distributed in 2 Areas:

a) On Page Optimization

b) Off Page Optimization

a) On Page Optimization: Whatever changes we make on website file that comes under On Page Optimization.

It means if we have a webpage or website. Whatever changes we make on the website page. Whatever changes we do on coding part Like on HTML, CSS or whatever language we have used on that page. Everything comes under on page optimization.

b) Off Page Optimization:

Whatever technique we used outside the website or webpage that comes under off page optimization. For example- sharing our page on Facebook , twitter or other social media platform. Registering our website or webpage on the different web directories.

We can also write the articles and share it on different platforms.

 

 

Bulk sms provider

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Bulk SMS Provider in Lucknow for the speed and good quality, send SMS with our cutting edge premium SMS gateway. Call 9793322458, there is An incompromising bulk SMS provider service in lucknow city which offering SMS communication services straight from your internet enabled computers, mobile systems etc. We offer multi package bulk SMS provider services at very reasonable and affordable cost .

In the present time of mobile revolution, it is extremely important and neccesary to stay in touch with technology at all times.Bulk SMS are the fastest and the simply way for conveying information within groups to several members, just within few seconds. bulk sms provider However, with the ever so strict and good rules and limitations on messaging services, online bulk SMS service comes as a boon to all tech savvy individuals. send bulk SMS at the most reasonable rates with the fastest and secure messaging service. The easy bulk sms solutions provides you send messages to the multiple users with the extremely user-friendly interface. The exclusive bulk sms provider services allow you to send Business SMS to improve your business quickly. Send bulk SMS with the promise of the instant delivery and cheapest pricing cost . indus webpro and select from the range of pricing plans to pay only for what suits your particular requirement. The bulk sms provider service is easily accessible on all devices including laptop, desktop and an internet enabled mobile device. All you need is an internet connection to avail cheap bulk sms service from anywhere and at any time. The website provides useful options for making payment like payment through debit card, credit card, net banking, etc.

website devlopment compony

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it is the most leading Website Development company in the city of lucknow, we place your type business at a competitive advantage with solid and immpresive coding and programming skills both . Our experienced and the website developers are technical masters in developing or creating the websites to serve the various purpose right from the E-Commerce to the B2B Portal development, B2C Portal development, Blog or News web development and many more with simply and easly way . indus webpro compony has made custome website devlopment for our business owners want good and very impressive and powerwful website with great and unique features. with the custom website devlopment that fit and every type of budget we are empowering to undertake online projects WelcoINDUS WEBPRO COMPONY - Website Development Company in Lucknow indus webpro compony is a Professional web designing and website development company in the lucknow city, which is offers a full and good facility for designing and devloping our website at a reasonable price.there are few completing years in the Website developing compony providing flawless services in the website development, creative good logo designs, online marketing, Website redesigning techniques and even advanced classified portal development with our website development compony experts in lucknow.

 

website design company

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it is the Web Design compony in lucknow is a creative website design company which is situated in lucknow. As a Professional Website Design Company In lucknow, Customised User Friendly Website Design Solution is our focus area.

Website Design

Website Design Company in lucknow

this is the first note Website Design compony which is situated in lucknow is a successful website design company, which offering to us needful and helpful professional website design service to our businesses. As a reputed website design company, we believe in providing one of the most affordable website design services to our clients very soon . Our website design services not only contain of the simple webpage design but also contain highly fashionable and attractive web design flash and much more to us. Our professionally designed website will enhance your online presence by clearly defining your corporate identity. Our customer-oriented and quality-driven approach separates us from typical web design companies. Our Website Design Company in lucknow maintains its heigh position by accessing and implementing top and heigh trends and its designers are constantly in the process of upgrading their approaches towards our website designing. As a pivotal name in the field of web designing Company In lucknow, we firmly believe that website design is an art in itself that amalgamates creative mind, talent and best of the programming knowledge Their dedicated works and a psyche of perfection have led us to the top position one of the best website design company in lucknow, India and we strive to maintain and manage our excellence without any type of compromise. Website design is an amazing and attractive way of increasing your any type of business through attracting more consumers, the online way. Internet offers the grand platform to the various business organizations to present their wide range of products and services to the wide audience in order to gain more consumers. Designing a website can help you for the purpose and provide extreme service in the field. Only a unique website design can help you get the required recognition in the market. website design Company in lucknow are specialized in HTML, CSS. While creating website design we understand sophistication of design principles, incorporating usability studies and cutting-edge web development technologies that help your company deliver its message to both existing and potential customers. Website design contain many types of different skills and disciplines in their production and maintenance of our design websites. The different different areas of web design include web graphic design; interface design; authoring, including standardised code and proprietary software; user experience design; and search engine optimization.

white hat seo , black hat seo

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According to serch ingine optimizition technology, white hat seo contain to the usage of this optimization strategies and tatics on a human audience opposed to a serch engine and completly follows serch engine all rules and thier policies

According to a Example

our any website that is optimized for serch enginies ,yet targets on revelency and the orgenic ranking is considered to be optimized using this white HAT SEO practice.

for example

there are WHITE HAT techniques contain using keywords and keyword anaylisis , and there are backlinking and link bulding are used to increase link popularity and useful writing content for human readers our White Hat SEO is more frequently which is used by those who intend to make a long-term investment on their website. it is called Ethical SEO also.

BLACK HAT SEO

this type of BLACK HAT SEO conatin to a set of practices that are used to increases the pages of site or page's rank in search engines through it means that violate the search engines' terms of service. The term "black hat" originated in the Western movies to distinguish the "bad guys" from the "good guys," who wore white hats (see white hat SEO). currently , it's used more and more commonly to describe the hackers of computer , creatorsof virus , and those who perform unethical actions with computers.

 

Google is indexing mobile sites first-

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mobiles first indexing

Now a days, it seems that most of the google searches are mobiles than desktop searches on a daily basis. Google will look at the content, links and structured data of the mobile version of your site.

Of course, if you do not have a mobile site, you will not have benefit of mobile-friendly ranking boost.

How can you prepare-

  • If you have a responsive website where the primary content is equivalent across mobile and desktop, you should not have to change anything in the site.

  • If you have a responsive website where the primary content is different across mobile and desktop, you should consider making some changes to your site.

      • Sites can verify the equivalence of their structured markup across desktop and mobile by using the structured data testing tool.

      • Avoid making the large content or mark up.

      • For verifying that your mobile version is accessible to google bot or not, use robots.txt testing tool.

          • Sites do not have to make changes to their canonical links.

      • If you are a site owner who has only verified your desktop site in Searching process, please add and verify your mobile version.

The goal with the change to a mobile-first index has to do with how people access the web today.

That is, they do so on their mobile devices, like their smartphone. In fact, the company google said last November that “most people” today are searching Google from mobile.

But Google’s ranking systems for webpages are a holdover from the days of the desktop web. That is, they still typically look at the desktop version of a page’s content in order to determine how it should be ranked and its relevance to the user.

if you have a fully responsive site, which is also  known as dynamic website you should already have everything present on your mobile version that is currently part of the desktop version, and your main challenge will simply be to ensure that the mobile experience is well optimized from a user perspective just like page speed, navigation etc.

Source- moz.com

For more information, stay tuned with- http://induswebpro.com/

 

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